Welcome accommodation houses, tourism operators and all hospitality & tourism businesses to Bartercard!
Whilst this industry is diverse in business types, the bottom-line objective, whether you are a tourism body, major hotel chain, tourist attraction, restaurant or 20-room motel in the country, is to increase your guest/visitor numbers. "Discounts” and "special offers” are commonplace within the industry and "price point”/average value is difficult to maintain.
This industry as a whole experiences seasonal highs and lows and is extremely competitive during all seasons. Bartercard’s business solution offers a completely new market of business customers with consistent travel patterns and a large disposable income source.
How Does Bartercard benefit the Hospitality & tourism industry.
Extra Income Increase average occupancy and average room rate Increase patronage in food and beverage outlets Increase gate traffic at full ticket price Increase "word of mouth” cash business through additional customers Avoid "discounting wars” in low season Opportunity to attract both F.I.T. and group bookings
Increased cashflow Interest free line of credit to facilitate refurbishment or equipment upgrade Increase advertising budget with the additional Trade pounds Offset departmental expenditure in food and beverage, housekeeping, maintenance and sales and marketing, as examples
Increase network of contacts Opportunity to display at Trade Shows to captured audience Opportunity to open group buying option through industry contacts Free attendance at networking events to market your property Direct access to "face to face” potential customers with disposable funds